Trendifico
  1. Home
  2. Marketing
  3. UTM Link Builder

UTM Link Builder

Add UTM tags to any link so analytics shows exactly where visitors came from.

https://trendifico.com/pricing?utm_source=newsletter&utm_medium=email&utm_campaign=spring_sale

Spaces become underscores and tags are lowercased so reports stay tidy.

How to use the UTM Link Builder

Paste the page URL, then fill in where the link will be shared (source), the type of channel (medium) and the campaign name. Copy the finished link into your post, ad or email.

Frequently asked questions

Which UTM tags are required?

Only source is strictly required, but source, medium and campaign together make reports much easier to read.

Should UTM tags be lowercase?

Yes. Tags are case-sensitive, so Email and email show up as two different sources.

Guides that use this tool